Localogy + GPO Presents

Local Search

For Location-less Businesses

The Evolution of Online Search

As business models transform into virtual, hybrid, or "not open to the public", location-less businesses are often unaccounted for in our lat/long-based local search infrastructure.

We know that more than 50% of "near me" searches result in physical store visits.

But without a physical location to walk by or visit, these businesses depend on more digital properties to engage, promote and sell to local customers.

In this report we dig into:

  • How location-less businesses are transforming the marketplace
  • Paid vs. organic search
  • Do's and don'ts for local pages
  • Why localized content is important for location-less businesses
  • and so much more!

How can you support today's location-less businesses?

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