How Have Customer Demands Changed As a Result of COVID-19?

Out of all the industries we’ve surveyed this year, the Home Services segment has shown the biggest and most widespread improvement since June.

In fact, they are the top increasers in tech investment out of all SMBs according to the most recent MCM Industry Brief.

For example:

• 65% of open Home Services businesses invested in technology to operate under the new conditions
  

• 51% invested in productivity software to handle remote worker demands
  

• 64% increase in the number of Home Service businesses adopting communication tech for customers, compared to pre-COVID levels
  

This slice of our latest Modern Commerce Monitor report dives into the current state of Home Services, and how you can impact its future.