"Service as a Differentiator" Sounds Great - But What Kind of Services Should You Offer?
In October 2020, we looked for answers straight from the source - small business operators - asking what level of service they want from software companies.
Our Research Provides Answers to These Essential Questions Within the Framework of 3 Service Models:
-
Do-it-Yourself (DIY)
-
Do-it-With-Me (DIWM)
-
Do-it-For-Me (DIFM)
For our members and friends that provide digital solutions - this is a must-read. It will serve as a roadmap to understanding what "as a service" really means to your small business customers - in the context of a quickly evolving landscape.
